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Mission and History

Learn who we are, why we exist, and how we continue to support public education across Baldwin County.

Our Mission

To invest in public education by bridging gaps, empowering educators, and promoting student success through community engagement, advocacy, and strategic partnerships.

School

Our Vision

We work toward a future where public education is fully supported, every student has what they need to thrive, and all schools are empowered to excel.

Vision

Our Values

Student Centered

Student-Centered

Everything we do starts with what is best for Baldwin County students.

Educator Supported

Educator-Supported

We invest in the people who inspire and teach.

Barrier Breaking

Barrier-Breaking

We remove the obstacles that stand in the way of learning.

Community Led

Community-Led

We believe in the power of people working together for the public good.

Outcome Driven

Outcome-Driven

We focus on measurable change and long-term impact.

Integrity Focused

Integrity-Focused

We lead and execute with transparency, accountability, and trust.

Our Growth

Over the years, the Coalition has developed and supported initiatives that directly impact public education across Baldwin County.

2009

Coalition Formed

Advocated and led the VOTE YES CAMPAIGN, an emergency 3-year (2010-2013) penny sales tax referendum.

 

Led YES WE CAN BALDWIN COUNTY COMMUNITY ENGAGEMENT INITIATIVE, including 85 community conversations collecting the voices of almost 1,300 citizens.

2011

Community Agreement & Strategic Plan

Elected first BOARD OF DIRECTORS.

 

Received 501(c)3 APPROVAL from the IRS as a charitable organization.

 

Advocated and led the INVEST IN PROGRESS CAMPAIGN – extended penny sales tax an additional 5 years (2013-2018).

2013

First Contract & Executive Director

Hosted first BUSINESS ADVISORY COUNCIL.

 

Began hosting the GULF REGIONAL INNOVATIVE TEACHING CONFERENCE (GRITC)

2015

Build Baldwin Now & Task Force

Advocated and led SUPPORTING OUR SCHOOLS CAMPAIGN to renew 3 mill ad valorem.

 

Began coordinating ACT WORK READY COMMUNITIES INITIATIVE.

2017

Strategic Plan, Literacy & Recognition

Coordinated the STRATEGIC PLAN STEERING COMMITTEE – six meetings over two months to update the district’s Strategic Plan.

2019

Faith-Based Initiative, Funding & 10 Years

Achieved GuideStar’s Platinum Seal of Transparency

 

Survey of stakeholders to determine greatest needs and new initiatives to benefit our schools.

2021

Reserves, STEM & PALM Project

Day-long retreat of the seven education foundation boards of directors resulting in an organizational name, BALDWIN COUNTY EDUCATION COALITION.

2010

Vote Yes & Community Engagement

Published YES WE CAN COMMUNITY AGREEMENT, results of community conversations defining the schools we want, priorities for action and key strategies.

 

Developed a CO-OWNED STRATEGIC PLAN focusing on the five priorities for action.

 

Hosted first EDUCATION SUMMIT – learning forum to keep citizens informed and engaged.

2012

Board, 501(c)3 & Tax Extension

FIRST CONTRACT FOR SERVICES with Baldwin County Public Schools.

 

HIRED EXECUTIVE DIRECTOR.

 

Hosted first GOLF CLASSIC.

2014

Business & Teaching Initiatives

Advocated and led the BUILD BALDWIN NOW property tax referendum. Only 3 of the existing mills renewed, all others failed.

 

Organized and facilitated the COMMUNITY ADVISORY TASK FORCE.

 

17 RECOMMENDATIONS IN FIVE PRIORITY AREAS.

2016

School Support & Workforce Readiness

Advocated for the VOTE FOR ONE MILL CAMPAIGN

 

Led COMMUNITY CONVERSATIONS across Baldwin County for updating the district’s Strategic Plan – 12 meetings, 131 voices.

 

Awarded IMPACT 100 GRANT – $97,000 for Guided Reading Short Reads and Teacher Professional Development.

 

Hosted BUILDING A LEGACY OF LITERACY SUMMIT to create awareness and increase support for Guided Reading.

 

Began hosting ANNUAL TEACHER OF THE YEAR BANQUET to recognize every school’s Teacher of the Year.

2018

Strategic Plan Update

Launched FAITH-BASED INITIATIVE – an effort to connect churches with the schools in their local communities.

 

Launched ANNUAL INVESTORS CAMPAIGN to increase funding for programs.

 

Celebrated 10 years as an organization

 

Awarded IMPACT 100 GRANT – $101,000 to grow literacy-building classroom libraries in every elementary school in Baldwin County.

 

$494,000 IN LOCAL FOUNDATION GRANTS TO DATE.

2020

Transparency & Stakeholder Survey

Established reserve account to cover three months operating expenses.


Appointed to the Alabama STEM Council. (include AL STEM Image)


Defined PALM Project to address tangible needs of students

Our Growth

Over the years, the Coalition has developed and supported initiatives that directly impact public education across Baldwin County.

2009

Coalition Formed

Advocated and led the VOTE YES CAMPAIGN, an emergency 3-year (2010-2013) penny sales tax referendum.

 

Led YES WE CAN BALDWIN COUNTY COMMUNITY ENGAGEMENT INITIATIVE, including 85 community conversations collecting the voices of almost 1,300 citizens.

2011

Community Agreement & Strategic Plan

Elected first BOARD OF DIRECTORS.

 

Received 501(c)3 APPROVAL from the IRS as a charitable organization.

 

Advocated and led the INVEST IN PROGRESS CAMPAIGN – extended penny sales tax an additional 5 years (2013-2018).

2013

First Contract & Executive Director

Hosted first BUSINESS ADVISORY COUNCIL.

 

Began hosting the GULF REGIONAL INNOVATIVE TEACHING CONFERENCE (GRITC)

2015

Build Baldwin Now & Task Force

Advocated and led SUPPORTING OUR SCHOOLS CAMPAIGN to renew 3 mill ad valorem.

 

Began coordinating ACT WORK READY COMMUNITIES INITIATIVE.

2017

Strategic Plan, Literacy, & Recognition

Coordinated the STRATEGIC PLAN STEERING COMMITTEE – six meetings over two months to update the district’s Strategic Plan.

2019

Faith-Based Initiative, Funding, & 10 Years

Achieved GuideStar’s Platinum Seal of Transparency.

 

Survey of stakeholders to determine greatest needs and new initiatives to benefit our schools.

2021

Reserves, STEM, & PALM Project

Piloted Palm Project initiative in Foley feeder pattern to address students’ basic needs.

Launched Employee of the Month Program, recognizing outstanding school employees with monthly awards and community-supported gifts.

2023

Palm Project Expansion & Strategic Growth

Established the JLS International Vocational Scholarship Endowment with inaugural $250,000 gift.

Conducted a comprehensive investment review and engaged a professional financial advisor to manage the JLS Endowment.

Expanded Financial Investment Policy to strengthen long-term stewardship.

Hired the Coalition’s first Director of Operations.

Expanded Palm Project operations and relocated fulfillment to Baldwin County Public Schools warehouse to increase efficiency and capacity.

2025

JLS Vocational Scholarships & Palm Project Sustainability

Received additional $250,000 contribution to the JLS International Vocational Scholarship Endowment.

Completed a comprehensive brand refresh and developed a new brand standards kit.

Launched the Coalition’s redesigned website.

Produced two professional brand videos to enhance storytelling and community engagement.

Completed the Coalition’s first full independent financial audit.

Day-long retreat of the seven education foundation boards of directors resulting in an organizational name, BALDWIN COUNTY EDUCATION COALITION.

2010

Vote Yes & Community Engagement

Published YES WE CAN COMMUNITY AGREEMENT, results of community conversations defining the schools we want, priorities for action, and key strategies.

 

Developed a CO-OWNED STRATEGIC PLAN focusing on the five priorities for action.

 

Hosted first EDUCATION SUMMIT – learning forum to keep citizens informed and engaged.

2012

Board, 501(c)3 & Tax Extension

FIRST CONTRACT FOR SERVICES with Baldwin County Public Schools.

 

HIRED EXECUTIVE DIRECTOR.

 

Hosted first GOLF CLASSIC.

2014

Business & Teaching Initiatives

Advocated and led the BUILD BALDWIN NOW property tax referendum. Only 3 of the existing mills renewed; all others failed.

 

Organized and facilitated the COMMUNITY ADVISORY TASK FORCE.

 

17 RECOMMENDATIONS IN FIVE PRIORITY AREAS.

2016

School Support & Workforce Readiness

Advocated for the VOTE FOR ONE MILL CAMPAIGN

 

Led COMMUNITY CONVERSATIONS across Baldwin County for updating the district’s Strategic Plan – 12 meetings, 131 voices.

 

Awarded IMPACT 100 GRANT – $97,000 for Guided Reading Short Reads and Teacher Professional Development.

 

Hosted BUILDING A LEGACY OF LITERACY SUMMIT to create awareness and increase support for Guided Reading.

 

Began hosting ANNUAL TEACHER OF THE YEAR BANQUET to recognize every school’s Teacher of the Year.

2018

Strategic Plan Update

Launched FAITH-BASED INITIATIVE – an effort to connect churches with the schools in their local communities.

 

Launched ANNUAL INVESTORS CAMPAIGN to increase funding for programs.

 

Celebrated 10 years as an organization

 

Awarded IMPACT 100 GRANT – $101,000 to grow literacy-building classroom libraries in every elementary school in Baldwin County.

2020

Transparency & Stakeholder Survey

Established reserve account to cover three months of operating expenses.


Appointed to the Alabama STEM Council.

Facilitated committee that defined Palm Project, an initiative to address meeting tangible needs of students.

Became fiscal manager and facilitator of the Baldwin Proud Future Teacher Scholarship Fund.

2022

Palm Project & Employee Recognition

Expanded Palm Project countywide, serving all 43 public school campuses.

Awarded Impact 100 Grant—$105,000 to expand Palm Project by adding clothing essentials, including pants, shirts, jackets, underwear, socks, shoes, and belts.

Launched Education Champions fundraising event to grow and sustain the Baldwin Proud Future Teacher Scholarship Fund.

Initiated the Coalition’s annual financial audit review.

Updated the strategic plan to support organizational growth, including the creation of a Director of Operations position.

Adopted the Employee Handbook.

2024

JLS Scholarship Endowment & Operational Expansion

Received an additional $500,000 towards JLS International Vocational Scholarship Endowment.

 

Awarded inaugural JLS International Vocational Scholarships.

 

Launched Charity Chukkers fundraiser to strengthen long-term funding and sustainability of Palm Project.

2026

Brand, Storytelling, & Financial Stewardship

2009

Coalition Formed

Day-long retreat of the seven education foundation boards of directors resulting in an organizational name, BALDWIN COUNTY EDUCATION COALITION.

2010

Vote Yes & Community Engagement

Advocated and led the VOTE YES CAMPAIGN, an emergency 3-year (2010-2013) penny sales tax referendum.

Led YES WE CAN BALDWIN COUNTY COMMUNITY ENGAGEMENT INITIATIVE, including 85 community conversations collecting the voices of almost 1,300 citizens.

2011

Community Agreement & Strategic Plan

Published YES WE CAN COMMUNITY AGREEMENT, results of community conversations defining the schools we want, priorities for action and key strategies.

Developed a CO-OWNED STRATEGIC PLAN focusing on the five priorities for action.

Hosted first EDUCATION SUMMIT – learning forum to keep citizens informed and engaged.

2012

Board, 501(c)3 & Tax Extension

Elected first BOARD OF DIRECTORS.

Received 501(c)3 APPROVAL from the IRS as a charitable organization.

Advocated and led the INVEST IN PROGRESS CAMPAIGN – extended penny sales tax an additional 5 years (2013-2018).

2013

First Contract & Executive Director

FIRST CONTRACT FOR SERVICES with Baldwin County Public Schools.

HIRED EXECUTIVE DIRECTOR.

Hosted first GOLF CLASSIC.

2014

Business & Teaching Initiatives

Hosted first BUSINESS ADVISORY COUNCIL.

Began hosting the GULF REGIONAL INNOVATIVE TEACHING CONFERENCE (GRITC)

2015

Build Baldwin Now & Task Force

Advocated and led the BUILD BALDWIN NOW property tax referendum. Only 3 of the existing mills renewed, all others failed.

Organized and facilitated the COMMUNITY ADVISORY TASK FORCE.

17 RECOMMENDATIONS IN FIVE PRIORITY AREAS.

2016

School Support & Workforce Readiness

Advocated and led SUPPORTING OUR SCHOOLS CAMPAIGN to renew 3 mill ad valorem.

Began coordinating ACT WORK READY COMMUNITIES INITIATIVE.

2017

Strategic Plan, Literacy & Recognition

Advocated for the VOTE FOR ONE MILL CAMPAIGN

Led COMMUNITY CONVERSATIONS across Baldwin County for updating the district’s Strategic Plan – 12 meetings, 131 voices.

Awarded IMPACT 100 GRANT – $97,000 for Guided Reading Short Reads and Teacher Professional Development.

Hosted BUILDING A LEGACY OF LITERACY SUMMIT to create awareness and increase support for Guided Reading.

Began hosting ANNUAL TEACHER OF THE YEAR BANQUET to recognize every school’s Teacher of the Year.

2018

Strategic Plan Update

Coordinated the STRATEGIC PLAN STEERING COMMITTEE – six meetings over two months to update the district’s Strategic Plan.

2019

Faith-Based Initiative, Funding & 10 Years

Launched FAITH-BASED INITIATIVE – an effort to connect churches with the schools in their local communities.

Launched ANNUAL INVESTORS CAMPAIGN to increase funding for programs.

Celebrated 10 years as an organization

Awarded IMPACT 100 GRANT – $101,000 to grow literacy-building classroom libraries in every elementary school in Baldwin County.

$494,000 IN LOCAL FOUNDATION GRANTS TO DATE.

2020

Transparency & Stakeholder Survey

Achieved GuideStar’s Platinum Seal of Transparency

Survey of stakeholders to determine greatest needs and new initiatives to benefit our schools.

2021

Reserves, STEM & PALM Project

Established reserve account to cover three months operating expenses.

Appointed to the Alabama STEM Council. (include AL STEM Image)

Defined PALM Project to address tangible needs of students

2022

Voluptatem Accusantium

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem.

2023

Voluptatem Accusantium

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem.

2024

Voluptatem Accusantium

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem.

2025

Voluptatem Accusantium

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem.

Our Growth

Over the years, the Coalition has developed and supported initiatives that directly impact public education across Baldwin County.

Our Growth

Over the years, the Coalition has developed and supported initiatives that directly impact public education across Baldwin County.

2009

Coalition Formed

Day-long retreat of the seven education foundation boards of directors resulting in an organizational name, BALDWIN COUNTY EDUCATION COALITION.

2010

Vote Yes & Community Engagement

Advocated and led the VOTE YES CAMPAIGN, an emergency 3-year (2010-2013) penny sales tax referendum.

 

Led YES WE CAN BALDWIN COUNTY COMMUNITY ENGAGEMENT INITIATIVE, including 85 community conversations collecting the voices of almost 1,300 citizens.

2011

Community Agreement & Strategic Plan

Published YES WE CAN COMMUNITY AGREEMENT, results of community conversations defining the schools we want, priorities for action and key strategies.

 

Developed a CO-OWNED STRATEGIC PLAN focusing on the five priorities for action.

 

Hosted first EDUCATION SUMMIT – learning forum to keep citizens informed and engaged.

2012

Board, 501(c)3 & Tax Extension

Elected first BOARD OF DIRECTORS.

 

Received 501(c)3 APPROVAL from the IRS as a charitable organization.

 

Advocated and led the INVEST IN PROGRESS CAMPAIGN – extended penny sales tax an additional 5 years (2013-2018).

2013

First Contract & Executive Director

FIRST CONTRACT FOR SERVICES with Baldwin County Public Schools.

 

HIRED EXECUTIVE DIRECTOR.

 

Hosted first GOLF CLASSIC.

2014

Business & Teaching Initiatives

Hosted first BUSINESS ADVISORY COUNCIL.

 

Began hosting the GULF REGIONAL INNOVATIVE TEACHING CONFERENCE (GRITC)

2015

Build Baldwin Now & Task Force

Advocated and led the BUILD BALDWIN NOW property tax referendum. Only 3 of the existing mills renewed, all others failed.

 

Organized and facilitated the COMMUNITY ADVISORY TASK FORCE.

 

17 RECOMMENDATIONS IN FIVE PRIORITY AREAS.

2016

School Support & Workforce Readiness

Advocated and led SUPPORTING OUR SCHOOLS CAMPAIGN to renew 3 mill ad valorem.

 

Began coordinating ACT WORK READY COMMUNITIES INITIATIVE.

2017

Strategic Plan, Literacy & Recognition

Advocated for the VOTE FOR ONE MILL CAMPAIGN

 

Led COMMUNITY CONVERSATIONS across Baldwin County for updating the district’s Strategic Plan – 12 meetings, 131 voices.

 

Awarded IMPACT 100 GRANT – $97,000 for Guided Reading Short Reads and Teacher Professional Development.

 

Hosted BUILDING A LEGACY OF LITERACY SUMMIT to create awareness and increase support for Guided Reading.

 

Began hosting ANNUAL TEACHER OF THE YEAR BANQUET to recognize every school’s Teacher of the Year.

2018

Strategic Plan Update

Coordinated the STRATEGIC PLAN STEERING COMMITTEE – six meetings over two months to update the district’s Strategic Plan.

2019

Faith-Based Initiative, Funding & 10 Years

Launched FAITH-BASED INITIATIVE – an effort to connect churches with the schools in their local communities.

 

Launched ANNUAL INVESTORS CAMPAIGN to increase funding for programs.

 

Celebrated 10 years as an organization

 

Awarded IMPACT 100 GRANT – $101,000 to grow literacy-building classroom libraries in every elementary school in Baldwin County.

2020

Transparency & Stakeholder Survey

Achieved GuideStar’s Platinum Seal of Transparency

 

Survey of stakeholders to determine greatest needs and new initiatives to benefit our schools.

2021

Reserves, STEM & PALM Project

Established reserve account to cover three months operating expenses.


Appointed to the Alabama STEM Council. (include AL STEM Image)


Defined PALM Project to address tangible needs of students

2022

Palm Project & Employee Recognition

Piloted Palm Project initiative in Foley feeder pattern to address students’ basic needs

Launched Employee of the Month Program, recognizing outstanding school employees with monthly awards and community-supported gifts

2023

Palm Project Expansion & Strategic Growth

Expanded Palm Project countywide, serving all 43 public school campuses

Awarded Impact 100 Grant - $105,000 to expand Palm Project by adding clothing essentials including pants, shirts, jackets, underwear, socks, shoes, and belts

Launched Education Champions fundraising event to grow and sustain the Baldwin Proud Future Teacher Scholarship Fund

Initiated the Coalition’s annual financial audit review

Updated the strategic plan to support organizational growth, including the creation of a Director of Operations position.

Adopted the Employee Handbook

2024

JLS Scholarship Endowment & Operational Expansion

Established the JLS International Vocational Scholarship Endowment with inaugural $250,000 gift

Conducted a comprehensive investment review and engaged a professional financial advisor to manage the JLS Endowment

Expanded Financial Investment Policy to strengthen long-term stewardship

Hired the Coalition’s first Director of Operations

​Expanded Palm Project operations and relocated fulfillment to Baldwin County Public Schools warehouse to increase efficiency and capacity

2025

JLS Vocational Scholarships & Palm Project Sustainability

Received an additional $500,000 towards JLS International Vocational Scholarship Endowment

Awarded inaugural JLS International Vocational Scholarships

Launched Charity Chukkers fundraiser to strengthen long-term funding and sustainability of Palm Project

2026

Brand, Storytelling & Financial Stewardship

Received additional $250,000 contribution to the JLS International Vocational Scholarship Endowment

Completed a comprehensive brand refresh and developed a new brand standards kit

Launched the Coalition’s redesigned website

Production two professional brand videos to enhance storytelling and community engagement

Completed the Coalition’s first full independent financial audit

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